MoBoleez Launches World's First Breastfeeding Hat

Diane Sam is passionate about breastfeeding. So passionate in fact, that she invented the world's first breastfeeding hat, a unique product that combines style and fun with a practical purpose. MoBoleez™ hats, or "modern bonnets for breastfeeding babes" are designed for breastfeeding, with a little head for baby and a big floppy brim that covers the mom's breast. The hats come in a variety of designs and colours, including illustrations of a bunny sipping milk saying "Café Au Lait" and an explosion of stars with the words "Milky Way". The designs are printed on the top of the hat, so they are visible when breastfeeding. MoBoleez™ hats, North American made, launch this month.

Sam came up with the idea for the product last summer when she was at the park with her two sons, one a toddler who was playing on the swings, and the other a baby wanting to eat. Sam looked around for something to cover her breast (and the baby's head), saw her toddler's floppy sun hat and put it on the baby's head. In Sam's words: "I realized that not only did it give us some privacy, it also covered me in a fun sort of way and stayed on without fuss." An idea was born.

The idea behind MoBoleez™ hats is to celebrate breastfeeding in a light-hearted way that reflects a sense of humor and a sense of intimacy between the mother and the child. "I wanted it to be sweet and happy and fun," Sam said. She found in her research that many mothers are reluctant to breastfeed in public, or feel they should cover up with a blanket or bulky 'nursing cover'. "A MoBoleez™ hat covers the breast, not the breastfeeding" explains Sam. "We want moms to feel comfortable, but also proud of what they are doing, and celebrate breastfeeding in a way that is fun and stylish."

The hats are made from an eco-friendly blend of bamboo/cotton fibres, and come packaged in a small hat bag, suitable for gift giving.

MoBoleez™ products are available online and at select retailers.