You’re wearing the wrong bra!

At the risk of oversharing, I must report that I am wearing a gorgeous new bra today! It’s a size I never would have tried on - and frankly, didn’t know existed. But a professional fitting by a bra expert confirmed what I’d suspected: I was wearing the wrong size bra. That’s why my straps were always falling down and I just wasn’t comfortable; my band was too big around and my cups - yes, they runneth over. Turns out, most women have the same fit issue. The day the bra fitter came to our offices, we held an open call for staffers to come and get measured. Forty-five women showed up and not one was wearing the correct size! Bet your bra is the wrong size too!

We chose six lucky volunteers to participate in a bra makeover. They let us photograph them “before,” in their old bra, and “after,” in a new bra our expert chose for them in their actual correct size. We chose these women because we knew our readers would be able to relate to at least one of them, whether you’re big busted or small, two different sizes, or maybe losing weight and changing sizes. Check out our makeovers in the April issue, where you’ll also learn how to measure yourself, how to determine if a bra fits properly, where to buy new bras, and even how to put on your bra (chances are, you’re doing it wrong!).

This story was more eye-opening for me than maybe any other I’ve worked on at ShopSmart. It’s incredible that something we rely on every day is really not working for us! When our makeover volunteers put on their new bras, every one of them told us that they felt transformed. They only looked better (thinner!), they stood up straighter, and one woman even said that she stopped having shoulder pain once she was properly fitted!

So why are we getting so wrong? I think there are a few main reasons: Women just keep buying the same size they’ve always bought. They may not bother to try on new bras. But the biggest problem, in my opinion, is that most mainstream stores carry a very limited size range. If you’re very small or very big, you’re probably out of luck. So women do the best they can with what they can find. And most stores that sell bras don’t offer measuring, so we’re really on our own.

No more! Read “The perfect bra for you” in the April issue of ShopSmart. Get yourself measured, either by yourself or by a professional. Then buy yourself some new bras. And let us know the results!

By Jody Rohlena on March 12, 2012 06:02:00 pm

Undercover Mama Nursing Bra Tank Top Camisole - NEW!

New Undercover Mama Nursing Bra Tank Top Camisole

Make ANY shirt a nursing shirt with Undercover Mama!

Description

Undercover Mama is a strapless undershirt that hooks onto the drop cup of your nursing bra, thereby creating a camisole out of your nursing bra. Discreet, stylish, and practical, Undercover Mama makes nursing your baby easy and convenient, at home or away!



Features and Benefits

- Fit where you need them to while keeping you covered in style.

- Made from quality material that is soft and stretchy for coverage, support and built to last.

- Available in a variety of colors so they can be worn under any top.

- Can be machine washed in cold water

How does it work? (also see videos below)

Step One: Hook Undercover Mama to the drop-cup of your nursing bra.

Step Two: Nurse with ease and Undercover modesty

Classy Nursing Bras from Melinda G.

Many of today's nursing moms are frustrated by the cumbersome, uncomfortable, monstrous and sometimes down right scary nursing bras on the market. They are seeking to change that image with their incredibly stylish, sleek, comfortable yet sexy nursing lingerie products.

A ruched clip nursing bra is one which offers a comfortable and sexy fit while having strong support without underwires. This bra is very pretty with front ruching detail and is designed to offer flattering wide separation of the breasts. The adjustable straps also come with a 4-stage hook-and-eye closure for maximum comfort in pregnancy and best fit when nursing. Melinda G is a designer who has been making this style since the late 80s.

If you are sports minded mother and want to get your pre-pregnancy body back as quickly as possible, then look for a nursing sports bra as a good choice for you. Ultra sleek but with a thicker material, this type offers superior support without underwires and comfort when exercising. Nursing sports bras are available from Melinda G. It is a very supportive full coverage nursing sports bra. The double-ply cups provide great support without compressing the breasts against the rib-cage, which would interfere with milk production. The cups are seamless, so there is no chafing of tender breast tissue. The hook and eye cup closures provide for customized fit - close the cups on the lowest adjustment to make the cups larger before nursing, then close the cups on the highest adjustment after nursing your baby.

A padded nursing bra offers more structure in a full fitting cup with comfortable underwires. Look for one which is lactation consultant approved to allow for easy flow from the milk ducks and all day comfort. If it is lightly lined it will hide nursing pads lines and gives you a flattering even look. The molded foam stretch cup comfortably molds to your changing shape. There is an excellent tee-shirt bra made by Melinda G! The easy one-handed clasp has a 4-stage hook back closure and adjustable straps.

If you are tired of nursing bras and opt for a nursing cami, there are many that can offer you the same great support and comfort but with tummy coverage. Many nursing camisole are designed exactly like the anytime nursing bralet with adjustable straps and no underwires. The tummy coverage provides both an extra layer of warmth for colder weather and also allows more discretion when nursing in public. The nursing camisole is great for layering and also doubles as sexy loungewear.

There is no need to compromise your sense of fashion with your nursing lingerie needs, as Melinda G offers stylish and comfortable designs offer the full array of style and support in nursing bras and nursing camisoles.